My friend Michael, owner and founder of Walk the Plank who I interviewed for my Green in series, shared this Indigogo project by Aellon (a sustainable furniture company based in Brooklyn) and it instantly struck a cord. Here’s what I like about it:
- It tells a story – so often these days you come across sustainable furniture but know nothing more than the fact it’s reused or recycled. The concept of using old fishing boats from Indonesia, really adds to the value of the pieces and makes it that little bit more special.
It’s affordable. I always have these experiences when I see a beautiful piece of sustainable furniture and it has a price tag in the high thousands. These guys have created a range of pieces from $150 to $1500, which is pretty awesome.
They get it – from watching this video and through hearing their story, it’s clear they understand the importance of genuine sustainability. Which is refreshing.
Enjoy this great little video and support this project, by heading to the Indigogo site.